We are Zone 5 — a unique combination of people and technology working together to provide outstanding results for our clients. Our team of strategic thinkers, savvy research professionals and outstanding creative talent are passionate about what they do. And we share a collaborative, practical approach to achieving client goals.
Big-Time Talent, Small-Agency Attitude.
Our resumes include award-winning campaigns, national clients and cutting-edge productions. Yet we all know that our clients’ success is our success and we keep focused on that goal. We know that our past experience is only a building block for the future.
Todd MosherPresident and CEO
Todd combines strong business management skills with an unmatched understanding of economic development and technology, cementing Zone 5's reputation in the region as a respected innovator and a great place to work. Todd founded Zone 5 in 1989 and has more than 20 years of experience in marketing and communications. Todd serves as a member of the Board of Directors for the NY Solar Energy Industries Association (NYSEIA) and on the Executive Board for the Capital Region Chapter of the American Marketing Association. Todd is also an active member of New Energy New York, the Center for Economic Growth and the Saratoga Economic Development Corporation. Todd leads our Technology and Economic Development practices and directs strategic marketing efforts for clients in those sectors.
Ray WitkowskiVice President and Higher Ed Practice Leader
Ray has more than 20 years of experience in higher education branding communications, working with more than 100 colleges and universities throughout the country. Ray has an unmatched talent for developing long-term client relationships and is dedicated to ensuring all client expectations are met from day one. At Zone 5, Ray takes a hands-on approach in monitoring every aspect of a project, from initial strategy through creative development and execution. Ray is a regular attendee at regional and national higher education conferences.
Timothy DunnVice President
Spencer RaggioWeb Strategist
Spencer Raggio has more than 25 years in creative, deadline-driven environments. He joined Zone 5 in 2001 to build the firm's web development team, bringing a wide-ranging background that includes journalism, typography, network management, and graphic design. As Zone 5's web strategist Spencer has a hand in all things Internet, and is a strong advocate for simple, usable and elegant design solutions.
Alyssa McClenningDirector of PR and Social Media Strategy
Alyssa McClenning is an integral part of Zone 5's public relations and social media practices. Prior to joining us, Alyssa held a variety of communications positions in the public sector. From the second floor of the NYS Capitol to three years at The White House, she's written speeches, been on-the-record and rolled out national initiatives. She's worked a few local, state and national political campaigns, too.After her initial stretch in politics, Alyssa spent several years in the nonprofit world working as director of donor relations and events at the Saratoga Performing Arts Center and as a community relations liaison at The Hyde Collection.A native of upstate New York, Alyssa currently resides on a farm in Saratoga County.
Colleen LutherDirector of Digital Strategy
Colleen brings more than 15 years of experience navigating the digital landscape, by creating websites and the interactive assets that comprise websites, including writing, video, podcasts, mobile applications, social media campaigns and advertising. Before joining Zone 5, she worked at Rensselaer Polytechnic Institute and at various high-tech start-ups. In 2012, she won the Bronze Award in the worldwide Mobile Health Competition for her conceptualization of an app that helped teenage cancer patients. Colleen earned her BA from the Newhouse School at Syracuse University and her MS in Technical Communication from RPI.
Danika AtkinsSenior Account Executive
Danika Atkins joined Zone 5 in 2013. In addition to providing account management services for clients across the Zone 5 portfolio, Danika co-operates Social Media Breakfast, a social media networking and learning event. Before joining us, Danika was owner and operator of Garnish Marketing, a digital marketing consultancy focused on food and hospitality businesses. Her MBA and multifaceted background in sales, fundraising, social media marketing, search engine optimization, and web design and development has given her a comprehensive toolkit to address client challenges.
Kaitlyn McHughAccount Executive
Kaitlyn McHugh earned a bachelor’s of science degree in Marketing Management from Siena College in 2011. As an intern at Zone 5 her senior year, Kaitlyn worked on numerous projects across the company’s sectors. Before rejoining the Z5 team in 2012, she worked as a Marketing Assistant for Allstar Products Group, a consumer products company in Hawthorne, NY. Kaitlyn manages projects for higher education, non-profit and healthcare clients such as RPI, Clarkson University, Siena College, Planned Parenthood, Family Planning Advocates and Adirondack Health.
Graig MosherProduction Supervisor
Dave HomseyCreative Director
Dave Homsey's diverse set of design skills and strategy offers clients a perfect blend of know-how and talent. He leads the Zone 5 creative team on projects for Columbia-Greene Community College, SEMI, Healthcare Association of NYS, The DR Group, Clarkson University and Union College. He received his BA in Graphic Design from SUNY Binghamton and earned an MFA in Graphic Design from Boston University.
Dave ImbarratoCreative Director
Dave Imbarrato has versatile design skills, extensive knowledge of the production process, and a great eye. In his 23 years as a designer Dave has developed a clean, effective, innovative design vocabulary. In addition to creating unique design solutions, Dave contributes to the creative process with his writing skills. He is responsible for cracking the whip on quality and graphics standards at Zone 5, and utilizes his wealth of photographic experience as our in-house photographer.
Dennis Hudson is the CTO for Zone 5. His information technology career includes a more than twenty years with the company.
As Zone 5's first hire in 1990, Dennis has seen many changes in the industry and helped creative and account teams embrace the technologies they need to deliver great work for our clients. The evolution of Zone 5 from a darkroom to digital environment in the 1990s helped Zone 5 remain relevant at a time when service bureaus and design shops were closing. Zone 5 relies on that experience to help us embrace developing technologies in web, social media and enterprise management with an eye toward practicality and profitability.
His experience includes the infrastructure management, telecommunications, program office management, hardware and software support for web, desktop publishing and social media. But his talents go far beyond the traditional CTO role. Our creative teams have drawn on his technical abilities for many projects. His talent as a HAM radio enthusiast was tapped to develop custom "talking billboards." His fluency with web-based tools enables our research team to set up virtual focus group viewing rooms in hotels while live streaming sessions to clients remotely. And his watchful eye keeps Zone 5 secure 24/7 through a variety of video and sensor tools. Prior to Zone 5 Dennis was a specialist with Radio Shack for several years. He went to College too.
Dennis calls many places home. From the Capital Region to Inlet to Lake George, but he's most at home climbing a radio tower or on a snowmobile which he reminds us is colder than our server room.
Michelle QuentinAccounting Manager
Jeff CiceroWeb Developer
Jeff has been the go-to on the development of many different kinds of web projects over the past seven years including extensive work for renewable energy client IREC (Interstate Renewable Energy Council).
He previously worked at MVP Healthcare in the credentialing department and maintained their employee Access database.
Kim VarsanyiAdministrative Assistant
Matt PalmeriLarge Format Printing Production Worker
Paul FaheyMarketing Strategy Consultant
A strategic thinker and accomplished designer, Paul Fahey brings a unique left- and right-brain approach to the science of marketing and advertising. With 20 years of experience in nearly every area of marketing and advertising, he brings a vast array of expertise to our clients. Going beyond his expertise in marketing strategy, he provides enormous value to clients in identifying fundamental business issues throughout the marketing process. Paul was recognized in 2007 as one of the 40 under Forty by the Albany Business Review and serves on the Board of Directors of the Children's Museum of Science and Technology.